JUTH is a brand, totally dedicated to the Vodafone Youth community, having at heart their needs, dreams, passions; it is the place where they can get together and express themselves.
JUTH is a brand of Vodafone Albania, whereas its most powerful tool is the JUTH APP.
In order to introduce JUTH to the audience, promote the usage of the JUTH APP, we created JUTH campaign, which was launched with JUTH Event.
A first time event, impressive line up, never seen before scenography, made for a true success story.
The JUTH TVC was launched in the event.